The opportunities for Artificial Intelligence in the financial services industry are endless, with the global and Australian market already recognising its ability and potential to personalise customer interactions, boost engagement, reduce risk, drive efficiencies, deliver real-time insights, and identify sales patterns from large volumes of data.Australian banks are already currently exploring potential applications and adopting AI in early stages, with chatbots, machine learning, robo-advisors, cognitive computing and personal banking assistants making waves in the market already this year.Hashching is an emerging marketplace platform for prospective home buyers to access pre-negotiated home loan deals through mortgage brokers, and its disrupting and winning over the lending market.In this presentation from the AI for Enterprise Summit, Atul Narang, Founder/CIO, HashChing, shares his insight and strategies for leveraging AI and algorithms to drive customer experience and service, and ultimately boost the bottom line. View the Hashching Presentation: The Use of Virtual Assistants in Customer Service and Enhancing the Customer Experience.The presentation explores practical AI strategies being implemented by Hashching for optimizing CX, including:•    Utilising existing content to help consumers with AI in the context of ChatBots •    Taking advantage of Virtual Assistants: why ChatBots is such a big opportunity•    The use of machine learning & algorithms to effectively manage hundreds of incoming inquiries and help automate processesDownload the full Hashching Presentation Slides now.Eighty-one brokers are paying to use the Hashching platform, which offers them document and customer relationship management features to streamline application processes and lift customer service. Another 1200 brokers have registered their interest to join. Sapien Ventures has invested $1 million in Hashching, which has given the startup the necessary funds to develop its AI capabilities, including the implementation of Chatbots, artificial people which hold conversations with humans.Hashching is only one example of AI revolutionizing the financial sector.For example, Westpac has bridged the gap between intelligent automation and AI with RPA across its banks. Furthermore, ANZ has started off on the process of ensuring data quality to set the foundation for AI and execute its master AI strategy in the coming years.The 2nd AI for Enterprise Summit is Australia's No.1 AI and RPA Event, and has been designed to explore how Australia and NZ's top organisations are using Intelligent Automation and AI to gain insight, predict demand, maximise profit, drive efficiency and minimise mistakes.With a strong focus on the Finance industry, the Summit features Global Top 30 AI Influencer, Dr Andy Pardoe, Credit Suisse (UK) and over 40 expert speakers including ANZ, Westpac, QBE, Zurich Insurance, AMP Capital and more.View the agenda for a full speaker line-up, over 14 case studies, workshops, discounts and more.ANZ and Westpac will both be presenting working case studies on how AI has improved customer service and efficiency in the finance sector at the Summit. With artificial Intelligence fast moving from being a future concept into present reality for enterprise organisations, and finance as a key industry for growth, you can't miss the No.1 AI Event in Australia.Download the agenda now to get started.