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Citi rents ATM sites

Customers Limited will rebrand at least 150 automatic teller machines under Citibank branding, the ATM operator announced yesterday.The rebrand will take 18 months and "will ultimately achieve substantially greater numbers above the agreed minimum," the firm said in a media release. Citi will pay a fee to customers.Bank branding tends to increase the number of transactions on an ATM in comparison with non-bank branding.Customers already owns more than 5000 ATMs, some of which carry Bank of Queensland branding.

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