Shifts in ownership within the specialised niche that is insurance premium funding may be creating conditions for a movement in market share and the prospect of better margins.Centrepoint Alliance, which is listed on the Australian Securities Exchange, increased the yield on its premium funding arm over the half year to December 2013.Pre-tax profit for this business increased by one third to A$2.5 million.Loans funded increased by around 40 per cent to $155 million.Centrepoint said in commentary lodged with the ASX that "industry consolidation provided the opportunity to grow market share" as well as revenues and profit.Centrepoint Alliance Premium Funding is a specialist lender offering companies and individuals funding for their insurance premiums. Business is sourced through insurance brokers.The business model is based on an efficient turnover of a large volume of small value, short-term loans.The market is dominated by Allianz and Macquarie Bank, which acquired Pacific Premium Funding from GE Capital last year.