Unfit banks a year away from Apple Pay
It may take the best part of a year for the four banks that sought to boycott Apple Pay to change direction, make up with the US technology giant and bring the payment app to market.The Australian Competition and Consumer Commission on Friday denied the four banks authorisation to engage in a collective negotiation and an 18 month limited collective boycott with Apple over a payments option already supported by dozens of rival banks.In all likelihood, the ACCC concluded, credit card and debit card issuers, including the four banks, "will eventually offer Apple Pay to their cardholders in Australia on Apple's terms."For fintech and innovation enthusiasts, the ACCC analysis of this controversy casts a cloud over the effectiveness of the Australian industry's hubs, labs and product fluff, with the competition regulator showering praise on an array of nifty methods and models that may upset banks' payments models.The cohort of four banks seeking authorisation for collective negotiations were Bendigo and Adelaide Bank, Commonwealth Bank, National Australia Bank and Westpac. None of these four has yet confirmed they will, or have, begun negotiations with Apple. Any one of them, or all of them, may also consider their prospects on an appeal to the Australian Competition Tribunal, a topic none of the banks would broach on Friday.Once negotiations start (this week, in earnest) it may be five or six months' labour for each bank to sort out terms with Apple, and then another five months or six months of retooling IT and business practices to bring the Apple Pay wallet product to market.Bendigo, CBA, NAB and Westpac will have a staggered start in these urgent commercial talks.?NAB, at one point, seemed the likely first mover with Apple Pay and its preparations in 2014 and 2015 may give the bank a head start. In any event, both NAB and Westpac have engaged with Apple in New Zealand over Apple Pay (with, as yet, no developments that have been made public).The four banks on Friday stuck to a routine of narrowing communications on the topic, a long-prepared statement circulated by public relations agency FTI Consulting the only on-the-record remarks on the topic.The four banks behind the application said they would "individually review and determine their future strategy for mobile wallets and mobile payments" as a prelude to boilerplate on pro-competitive themes and customer needs.The banks allowed a narky coda; "Apple has a stated desire to own the entire mobile wallet, and will use the beachhead into mobile wallets afforded to them by complete control over mobile payments on iPhone to exert control over the rest of the digital wallet. "This in our view is aimed at increasing the services revenue they [Apple] can earn from iPhone users.?Apple, also true to form, stayed silent on a famous victory over counterparties that sorely need to engage with the company and offer its payments app.As the ACCC points out, 49 card issuers are promoting Apple Pay already, leaving the protagonists for a boycott stranded in a consumer market