Rebuilding the banking industry's reputation "is a top priority", Brian Hartzer, managing director of Westpac, told the bank's annual meeting on Friday.The Hayne Royal Commission into financial services was a dominant theme for the bank at the AGM."Our biggest challenges lie in rebuilding our reputations in the communities in which we operate," Lindsay Maxsted, the bank's chair, told the meeting."It is our hope that ultimately the newly announced Royal Commission will play a role in restoring trust, respect and confidence in Australia's already strong financial system."Hartzer said: "We are embracing the Royal Commission as a way to finally draw a line in the sand on calls for inquiries, and as an opportunity to tell our story."What I hope it will show, is that in Westpac's case, we are acting to fix past issues."