The digital banking era has come at the most opportune time for the finance industry. With customer loyalty and trust at an all time low following the recent economic downturn, the digital era has given the finance industry an avenue to re-connect with their customers.
Ahead of Digital Financial Services 2015, we caught up with digital executives from BT Financial Group, ANZ, Commonwealth Bank, Heritage Bank and People's Choice Credit Union, to discuss the thinking behind their current digital strategies and the challenges they are facing.
This eBook reveals how these institutions have risen to the challenge of reengineering their banking experience by leveraging new digital technologies and solutions as key customer touch-points.
Download the eBook:
Digital marketing for financial services - 5 strategies you need to know about
Digital Financial Services 2015
25 - 26 August 2015
The Menzies Sydney
Website:
Digital Financial Services 2015