Dandenong credit rep banned 29 September 2014 3:19PM John Kavanagh On Friday, ASIC cancelled the credit licence of Rosa Villella, the sole director of All Loans R Us Pty Ltd, for failing to comply with responsible lending obligations.ASIC found that Villella entered into credit contracts without making reasonable inquiries about borrowers' requirements and objectives, without making reasonable inquiries about their financial situation and without properly setting out rates and charges payable under the contract.ASIC also found that Villella, whose business was in Dandenong in Victoria, did not keep records of material forming the basis of a credit assessment, did not keep records of the financial position of her business and did not undertake professional development activities.